What is Connected TV advertising?
CTV refers to premium content streaming through apps on smart TVs or over-the-top (OTT) devices. CTV advertising works much like other forms of digital advertising do, with a key difference: Instead of seeing those ads on a smartphone screen in the midst of a busy day, consumers see them on a big television screen while they’re actively paying attention.
Why advertise on Connected TV?
CTV can help you reach vast audiences that aren’t watching cable anymore — or never did. You can also buy ads on streaming TV, with smarter measurement and more control over who sees your ads and how often.
The advantages of Connected TV on our platform
Data-driven targeting
Go beyond demographics and leverage first- and third-party data to reach your most valuable audiences on every screen.
Drive measurable ROAS
The Mobwonder platform is purpose-built for ROAS advertisers. Our platform provides all the tools marketers need to analyze all aspects of CTV campaign performance in a radically transparent way.
Premium inventory
Run your ads on high-quality content from streaming platforms around the world, including live sports and high-profile events.
Partners
